Mark S.
Co-founder @The Parleh
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WORK HISTORY
Co-founder @The Parleh
Toronto, ON, CA
The Parleh is redefining the content agency landscape with high-volume, rapid turnaround premium productions that showcase emerging talent. We work with leading brands such as BetMGM, FanDuel, Ontario Lottery and Gaming Corporation, Sports Interaction, Bet99, NEO.bet, NorthStar Gaming, Betano, BetVictor, and Tonybet through strategic partnerships including CEBL sponsorships. Our customized content is designed to resonate with specific target audiences, driving engagement through innovative storytelling and production techniques. We also own and operate Gaming News Canada, a prominent voice in the sports media space.
EDUCATION
Schulich School of Business - York University
Faculty, Digital Marketing
York University
Arts (Honours), Mathematics For Commerce
Schulich School of Business - York University
MBA, Marketing
SKILLS
ABOUT MARK S.
I work at the intersection of sports, media, and technology, helping companies grow through smart strategy, investment, and execution. Through Slivs Capital & Advisory, I collaborate with founders and leadership teams to scale businesses, sharpen focus, and bring new ideas to market.My background spans global events like the Olympics and FIFA World Cup, broadcasters such as CTV and TSN, and startups shaping the future of fan engagement. I’ve launched platforms, scaled SaaS products, and built content systems that help media companies reach more fans and grow their business.I invest in and advise companies driving innovation, including The Curling Group in its global expansion of the sport, the AI-powered running platform Ochy, and the event technology provider Wiz-Team. I’m also the co-founder of The Parleh, where we create fast, targeted content for leading brands in sports and gaming.Alongside this, I co-own Ready Set Go, a product and UX consultancy that helps early-stage and scaling companies build user-focused digital experiences. It extends my investment work by giving teams the tools and support to move quickly from vision to execution.Always open to new ideas and collaborations that move the industry forward.
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