Mark Murrin

Experience

1. Senior Vice President Business Development

   My Code

   Jul 2017 — Present · Los Angeles, CA, US

   Joined as an early team member and have helped scale My Code from a four-person startup to the leading multicultural media platform in the U.S, now 250+ employees and $100M+ in annual revenue. I currently lead our Media Platform business — overseeing Publisher Development, Platform Revenue & Yield (Programmatic), and Ad Operations — while driving our broader media product and monetization strategy. Other focus areas include:Lead our programmatic platform business, and directly responsible for a “non-guaranteed” media line of business contributing ~20% of company revenueLaunched and scaled our CTV and digital audio products, both now central pillars of our go-to-market offeringArchitect and manage our ad tech stack — including ad servers, prebid, video players, DMP, yield tools, and media monetization infrastructureLead a 30+ person organization with a focus on leadership development, KPI alignment, and full P&L accountabilityLed diligence and integration efforts for multiple acquisitions and played a key role in the company’s successful private equity sale

Education

• University of California, Berkeley

  BA, Political Economy of Industrial Societies

Skills

• Digital Media