Mark Barnes
Vice President Deployment and International Planning at Princess Cruises
- Role
- VP Deployment and International Planning at Princess Cruises
- Location
- Santa Clarita, CA, US
- LinkedIn followers
- 500 followers
About Mark Barnes
Senior marketing professional. Have driven profitable growth at some of the world’s leading travel brands. Enjoy working across all areas of an organisation and have a real passion for maximising revenue and consumer engagement, particularly through analytical insights.Specialities: strategic planning, identifying market opportunities, new product launch, revenue management, consumer communication, database marketing, online marketing and team building.
Experience
VP Deployment and International Planning
Jan 2014 — Present
Deployment for the worldwide Princess fleet. Revenue Management for Australia and Asia markets. Planning for markets outside North America.
Education
Loughborough University
Bachelor of Science (BSc), Human Geography with Economics
1988 — 1991
Bayes Business School
Executive MBA
1996 — 1998
Skills
- Strategic Planning
- Marketing Communications
- Market Planning
- Team Leadership
- Yield Management
- Online Marketing
- Direct Marketing
- Advertising
- Business Strategy
- Product Development
- Database Marketing
- Team Building
- Digital Marketing
- Cruises
- Marketing
- Revenue Analysis
- Online Advertising
- International Development
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