Mark Barnes

Vice President Deployment and International Planning at Princess Cruises

Role
VP Deployment and International Planning at Princess Cruises
Location
Santa Clarita, CA, US
LinkedIn followers
500 followers

About Mark Barnes

Senior marketing professional. Have driven profitable growth at some of the world’s leading travel brands. Enjoy working across all areas of an organisation and have a real passion for maximising revenue and consumer engagement, particularly through analytical insights.Specialities: strategic planning, identifying market opportunities, new product launch, revenue management, consumer communication, database marketing, online marketing and team building.

Experience

  1. VP Deployment and International Planning

    Princess Cruises

    Jan 2014 — Present

    Deployment for the worldwide Princess fleet. Revenue Management for Australia and Asia markets. Planning for markets outside North America.

Education

  • Loughborough University

    Bachelor of Science (BSc), Human Geography with Economics

    1988 — 1991

  • Bayes Business School

    Executive MBA

    1996 — 1998

Skills

  • Strategic Planning
  • Marketing Communications
  • Market Planning
  • Team Leadership
  • Yield Management
  • Online Marketing
  • Direct Marketing
  • Advertising
  • Business Strategy
  • Product Development
  • Database Marketing
  • Team Building
  • Digital Marketing
  • Cruises
  • Marketing
  • Revenue Analysis
  • Online Advertising
  • International Development

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