Mark Rappel
Customer & Trade Marketing Executive with 20+ Years Leading CPG & Beverage/Alcohol Brand Engagement Campaigns
- Role
- Director, Commercial Planning & Activation at Diageo
- Location
- Fairfield, CT, US
- LinkedIn followers
- 500 followers
Advertising & MarketingView LinkedIn profile
About Mark Rappel
MY BACKGROUND: My career began in sales and account management with Playtex before…
Experience
Director, Commercial Planning & Activation
Jan 2020 — Present · Norwalk, CT, US
Education
Indiana University Bloomington
Bachelor’s Degree, Public Affairs and Management
1985 — 1990
Skills
- Pricing
- P&L Management
- Iri
- Marketing
- Fmcg
- Shopper Marketing
- Competitive Analysis
- Customer Insight
- Category Management
- Brand Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Segmentation
- Management
- Trade Marketing
- Consumer Products
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