Mark Prus
Principal at NameFlash (TM)
- Role
- Principal at Nameflash
- Location
- Pittsburgh, PA, US
- LinkedIn followers
- 500 followers
About Mark Prus
A proven marketer with 25+ years of generalist experience in the fields of marketing, innovation, consumer research, strategic planning, and finance. Exceptional expertise in branding and name development of products or services. NameFlash(TM) is my branding and name development service. Unlike other name development companies, NameFlash is led by a brand expert with 25+ years of experience in developing great brands. The NameFlash name development process is the process I wanted when I was a client! Specialties: Branding and brand identity; marketing to consumers and professionals; innovation and idea generation; concept development; consumer insights; strategic planning; market research; new business opportunities; new product or service name generation.
Experience
Principal
Jan 2008 — Present · Pittsburgh, PA, US
NameFlash is a name development service that develops brilliant names and delivers them in a flash!
Education
Carnegie Mellon University - Tepper School of Business
MSIA, Marketing
1976 — 1977
Carnegie Mellon University
BS, Business; Marketing
1972 — 1975
Skills
- Digital Marketing
- Strategic Planning
- Idea Generation
- Strategy
- Customer Insight
- Creative Direction
- Integrated Marketing
- Leadership
- Brand Management
- Advertising
- Product Development
- Segmentation
- New Business Development
- Brand Architecture
- Market Research
- Competitive Analysis
- Fmcg
- Marketing Strategy
- Consumer Insights
- Fast-Moving Consumer Goods (Fmcg)
- Business Perspective
- Strategic Thinking
- Marketing
- Consumer Behaviour
- Management
- Marketing Management
- Cross-Functional Team Leadership
- Great Leader
- P&L Management
- Business Strategy
- Ideation
- Brand Equity
- Consumer Behavior
- Competitive Intelligence
- Product Launch
- Marketing Research
- Market Analysis
- Business Development
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