Mark Pajewski

About Mark Pajewski

With over two decades of experience in media planning and strategy, I’ve had the…

Experience

1. Founder

   Stark Media Planning

   Jan 2019 — Present · Brooklyn, NY, US

   As the Founder of STARK MEDIA PLANNING, I lead a fully remote team of experienced media professionals specializing in strategic paid media and PSA distribution across digital, search, social, out-of-home, television, radio, and more. We work with clients across public affairs, public health, advocacy, and consumer products—delivering high-impact, goal-oriented campaigns that perform in today’s competitive media landscape.Before launching STARK MEDIA, I worked at some of the largest advertising agencies in the industry, leading strategy for major brands in public health, fashion and luxury, and the spirits industry—most notably in high-profile public health campaigns, the world’s largest fashion company, and the spirits sector. My experience across these sectors has equipped me to develop both consumer-focused and mission-driven campaigns that resonate deeply with audiences.I saw firsthand how big agencies often lose sight of true collaboration with their clients, and knew we had to do something different. STARK MEDIA was built to offer a more personal, flexible, and strategic approach—becoming a true partner to our clients while remaining focused on core objectives and delivering measurable results.My planning approach is always collaborative and consumer-first. I’ve helped develop award-winning, high-profile campaigns by combining a deep understanding of media strategy with audience insight and creative execution. At STARK MEDIA, we’re committed to helping organizations navigate the media landscape and achieve lasting success.

Education

• Arizona State University

  Bachelor's degree, Business, Management, Marketing, and Related Support Services

  1995 — 1999

Skills

• Media Planning
• Retail Marketing
• Customer Insight
• Digital Strategy
• Digital Marketing
• Retargeting