Marko Rivas

Sr Manager, Retail Automation Services @Merchants Distributors, LLC

As Sr. Manager of Retail Automation Services, I lead the development and execution of technology-driven solutions that help independent grocery retailers compete and grow in a rapidly evolving marketplace. My role combines digital transformation strategy with business impact delivery, ensuring innovation translates into measurable results.Key areas of impact:Architect and implement end-to-end retail technologies including digital media, loyalty ecosystems, e-commerce platforms, and point-of-sale automation.Negotiate and manage strategic vendor partnerships, aligning technology investments with retailer ROI and long-term growth.Translate complex retail data into predictive insights and automation strategies that enhance merchandising, marketing, and customer engagement.Drive cross-functional collaboration across sales, operations, and technology teams to scale solutions efficiently.By fusing technical innovation with business strategy, I ensure MDI’s retail partners have the digital infrastructure and competitive edge to thrive in a consumer-driven economy.