Marko Petkovski

Product Manager, Consumer Data Products @Data Axle

Toronto, ON, CA

Owns the long-term consumer data product roadmap, strategically balancing customer needs, business objectives, and technical capabilities to ensure sustained product success and market relevance.• Prioritizes product development initiatives by incorporating diverse stakeholder input and fostering alignment across key business functions, including product, engineering, analytics, operations, and sales, to ensure seamless execution and collaboration.• Leads the end-to-end product development process, from conducting customer research and competitive analysis to crafting business cases and overseeing all stages of the software development lifecycle, continuously identifying opportunities for innovation.• Develops comprehensive go-to-market strategies that facilitate data product adoption, working closely with cross-functional teams to track and measure the business impact, ensuring that initiatives deliver value and meet strategic goals.• Proactively communicates product updates, new releases, and changes to both internal and external stakeholders, equipping all relevant parties with the knowledge needed to understand the enhancements and their potential impact on business outcomes.

Brock University

Bachelor of Business Administration (Honours)

The University of British Columbia

UBC/DAA Award of Achievement in Digital Analytics

OCAD University Continuing Ed.

Typography, Adobe Illustrator