Mark Kithcart

About Mark Kithcart

Strategic Growth Leader | Revenue Architect | Marketing ExecutiveWith over 21 years of driving measurable growth and revenue across diverse industries, I bring a rare blend of executive leadership, cross-functional collaboration, and data-informed strategy to the table. My experience spans startups to global enterprises, where I\'ve led high-performing teams across marketing, sales, product development, and client success.I\'ve held senior leadership roles at industry leaders including CDK Global, AVRS, Democrasoft, Agilent Technologies, and Siemens Dematic. Across these organizations and beyond, I’ve designed and executed revenue growth strategies for top-tier brands such as Kendall-Jackson, HP, Rain-X, San Francisco State University, and Core-Mark—along with 15+ additional companies.As a board advisor, I\'ve guided early-stage companies like Silene Biotech, ROI Catalysts, and Social Candy—helping them scale and sharpen their go-to-market strategies.I’ve shared my knowledge as an Adjunct Professor of Marketing at Sonoma State University and have consistently earned internal promotions into higher-level leadership roles at four different companies.Specialties include- Revenue Growth Strategy & Implementation- P&L Management- Contract Negotiation & Closing- Integrated Digital Marketing & Communications- Sales Process Design & Implementation- Lean Product Marketing- Leadership Development- Content Marketing & SEO- Social Media Strategy- Channel Partner Development- Keynote Speaking & WorkshopsSpeaking Engagements- PSMG Conference (Keynote): What’s Next in Marketing? Inbound Strategies- PSMG: Marketing Automation- SocialMediaToday Webinar: Online Community Incentives- The Innovation Summit: Creating an Innovative Ecosystem- SocialBizWorld: Online Collaboration & Marketing Strategy for the New Social Web- WIMPcamp: Content Strategy & Knowledge Graph SEO

Experience

1. Chief Marketing Officer

   Ibüümerang

   Aug 2022 — Present · Houston, TX, US

   Developed and designed 7 brands - ibüümerang, iGo, Zence, Skintech, Bill Genius, Ellev8, and Trade Buddy. Gave affiliates the tools, websites, and presentations to grow their businesses to over We do 3 events every year; Xccelerate, Vision, Dream Week. I lead a team to generate the branding around all of the events with between 150 - affiliate attendees. The Buum Foundation, ibüümerangs non-profit, over 10 million servings of nutrition to children in need around the world.Won 3 Marketing Awards: Viddy - 2022 PLATINUM AWARD - Commercials | Commercials Creativity | 1300. Cinematography Viddy - 2022 GOLD AWARD - Commercials | Commercials Creativity | 1300. Cinematography Marcom - 2022 GOLD AWARD - Digital Media | Social Media | 213. Social Content

Education

• University of San Francisco

  Master of Business Administration - MBA, Business, Marketing, Leadership

  1999 — 2001

• California Polytechnic State University-San Luis Obispo

  B.S., Engineering

• University of California, Berkeley

  Certificate in Project Management

Skills

• Web Marketing
• Content Marketing
• Web Design
• Affiliate Marketing
• Digital Strategy
• Speaking Engagements
• Leadership
• Interactive Media
• Conference Speaking
• Entrepreneurship
• Ppc
• Strategic Partnerships
• Online Marketing
• Email Marketing
• Social Media
• Brand Development
• Mobile Marketing
• Strategy
• E-Commerce
• Conversion Optimization
• Web 2.0
• Wordpress
• Management
• SEO
• Marketing
• Sem
• Business Development
• Google Adwords
• Digital Marketing
• Social Media Strategy
• Interactive Marketing Strategy
• Direct Marketing
• Start-Ups
• Advertising
• Product Marketing
• Social Networking
• Social Media Marketing
• Online Advertising
• Blogging
• Lead Generation