Mark Kinney
Vice President, Managed Card Services @Vervent
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WORK HISTORY
Vice President, Managed Card Services @Vervent
Minneapolis, MN, US
About:Dynamic and innovative leader in the financial services industry with over 20 years of expertise in cobrand and private-label credit card programs (PLCC). As Vice President of Managed Card Services at Vervent, I oversee credit card program management and third-party servicing, providing clients with exceptional solutions to optimize their portfolios.Renowned for building award-winning value propositions and developing strategic partnerships with leading brands such as Walmart, Disney, Target and Best Buy, I drive customer loyalty and credit card sales growth through creative, data-driven marketing strategies.With a proven track record of operational excellence and trust-building, I leverage my skills in leadership, negotiation, and compliance to deliver outstanding results for clients across consumer and small business asset classes. I am passionate about mentoring high-performing teams and fostering a culture of innovation to achieve long-term success.• Lead the management of client credit card programs and third-party serviced card portfolios.• Collaborate with consumer and small business asset originators to optimize operational processes and enhance portfolio performance.• Foster high-trust client relationships through consistent delivery of exceptional results.• Delivered innovative solutions tailored to client needs, driving business growth and customer success.
EDUCATION
TCU Neeley School of Business
Bachelor of Business Administration - BBA, Finance, General
The University of New Mexico
Master of Business Administration - MBA, International Business
The University of New Mexico
Master of Arts - MA, Latin American Studies
ABOUT MARK KINNEY
Strategic, innovative and driven leader in the financial payments industry with deep subject matter expertise and success in the Cobrand and PLCC Credit Cards market. Over 20 years experience at large issuing banks delivering financial results while maintaining operational excellence. An extremely respected and inclusive leader with 14 years leading large high performance professional teams, and nine years developing senior leaders. Proven experience in launching cobrand programs (6) and negotiating partnerships (7). Recognized for building award-winning value propositions, and driving retailer sales growth and customer loyalty through creative marketing driven by consumer insights and data analytics.Demonstrated skill across the spectrum of card marketing: product P&L and brand management, operations and compliance controls, new product innovation, online and mobile, financial planning and analytics.Cultivated strong partnerships and managed complex relationships with Walmart, Target, Best Buy, Bed Bath & Beyond, Disney, Edward Jones, Harley-Davidson, Western Union and 80 additional partners.
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