Mark Kafader

Senior Account Executive @Fern Expo

Nashville, TN, US

Committed to growing and retaining a book of business through excellent service to clients and collaboration with internal and external partners.· Identify, qualify, and solicit new and repeat clients per company goals and objectives.· Build industry relationships that lead to sales referrals and introductions.· Develop professional relationships that result in the long-term retention of clients.· Plan and conduct appointments (phone, online, face to face, etc.) to understand prospective clients\' needs and challenges.· Develop and present proposals to prospective clients using professional communication skills and presentation materials.· Develop and maintain an understanding of internal costs (labor, materials, equipment, etc.) associated with producing events to create accurately priced client proposals.· Perform regular budgeting, scheduling, and sales projections associated with accounts.· Provide clients with information and assistance related to available services and solutions.· Interface with operations, warehouse, office personnel, and external partners to ensure smooth and reliable delivery of all client requests and show production.· Sourcing labor and equipment requirements for pre-show and show site production· Build relationships with the workforce, facility, and vendor representatives that lead to efficient operations and service delivery.· Maintain an ongoing budget and fiscal account of the costs (labor, materials, equipment, etc.) associated with producing events that provide accurately priced and comprehensive budgets and final invoices to clients.

Wabash College

B.A.

Great Lakes College Association

The Philadelphia Center