Mark Goodison

Insight Controller @Sky

London, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Sep 2014 — Present

Insight Controller @Sky

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London, GB

Delivered research and insight which drove decision making across a range of content and commercial divisions at Sky• After starting on B2B and ad effectiveness research for Sky Media, I moved into the content insight team to support On Demand and Kids• Subsequently, I moved into the commercial team within Strategic Insight with responsibility for Broadband, Mobile and Sky Business, the latter which focused on Sky’s provision to commercial premises, especially within pubs and the licensed sector

EDUCATION

1989 — 1991

Norton College, Sheffield

A Levels

1991 — 1995

University of Bradford

BSc 2(i)

SKILLS

Brand DevelopmentSegmentationMarketingCustomer InsightStrategyDigital MarketingDigital StrategyBrand ManagementMedia PlanningMarket Research

ABOUT MARK GOODISON

Proven success in driving change through research and insight. Combines analytical…

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Mark Goodison — Insight Controller at Sky in London, GB | Unifers