Doug Miller

About Doug Miller

High-integrity marketing officer who balances left-brain analytical thinking with right-brain creative outflow and curiosity. Relationally focused and well networked, with the ability to attract and retain the right talent for scale and success. A growth catalyst that brings tested insight across a variety of fast-paced, highly competitive B2B/B2C environments. Key strategic member comfortable leading sales enablement, marketing strategy, customer experience, or strategic partnership business units. AREAS OF EXPERTISE:Advertising, Ai impact on SEO, Branding, Business Development, Community Relations, Content Marketing, Corporate Communications, Cross-Functional Collaboration, CRM, Culture Building, Customer Journey Mapping, Customer Success, Digital Advertising, Digital Marketing, Event Marketing, Global Marketing, HubSpot, Innovation, Integrated Marketing, Leadership, LeadGen, Marketing, Nonprofit, Online Strategy, Organizational Health & Development, P&L Responsibility, Partnerships, PPC, Public Relations, Public Speaking, Revenue, Sales Enablement, Salesforce, SEO, Social Storytelling, Sponsorships, Strategic Planning, Team Architecture.SELECT CAREER HIGHLIGHTS:• Initiated digital impact strategies and re-worked buying experiences that resulted 289% growth in Marketing Generated Leads over 12 month period• Oversight of 4 different organizational re-branding efforts across Service, SaaS, Nonprofit, and Retail sectors. Impact includes an organization name change, multiple product-line extension naming and brand positioning campaigns, and establishment of communication compliance standards.• Architect of brand amplifying and revenue accelerating strategic partnerships with multiple MLB teams, MLS teams, PGA tournaments, Power 4 Conference Universities, and entertainment & industry influencers. Directed negotiations, budget, activations, messaging, advertising, reporting, and measurement of programs.• Oversaw innovation at the firm by transitioning the company from a “suggestion box” approach to a formalized process for internal team members, clients, and external partners to drive improvement, efficiency, and new revenue through crowdsourcing SaaS technologies.• Directed company’s MarTech digital transformation and website expansion efforts with changes resulting in a 500%+ increase in web traffic and 26x the number of leads generated. • Launched NBA’s first-ever customer loyalty program which rewarded San Antonio Spurs fan engagement and provided actionable insight to sales and operational team members (Spurs Rewards)

Experience

1. Vice President of Marketing

   Zips Car Wash LLC

   Dec 2025 — Present · Plano, TX, US

   Zips is a national people development company that happens to wash cars. We’re a fast growing, customer-centric, intentional, and dynamic brand committed to bringing joy to the car wash industry. As the Vice President of Marketing I am privileged to oversee all business units focused on customer experience, service, brand, business growth, partnerships and marketing strategy.

Education

• East Texas A&M University

  Master of Business Administration - MBA, Business Administration and Management

• Baylor University

  Bachelor of Business Administration - BBA, Management

• Southern Methodist University

  Graduate Marketing Certificate, Marketing Strategy, Customer Experience, Research & Marketing Management