Matt Oconnell
- Role
- Director, Marketing at Luxottica
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Matt Oconnell
Strategic, disciplined and digitally-biased consumer marketing leader to modernize…
Experience
Director, Marketing
Apr 2022 — Present
Lead Sunglass Hut host business retail marketing to support Luxottica growth goals. Optimize traffic and conversion tactics through technology, message simplification and partnerships. Integrate key house and license brand priorities into overall retail strategy. Loyalty program marketing and development.
Education
New York University
Digital Marketing
Skills
- E-Commerce
- Marketing Strategy
- Email Marketing
- Direct Marketing
- Product Launch
- Fashion
- Strategy
- Retail
- Content Development
- Messaging
- Integrated Marketing
- Copywriting
- Direct Mail
- Creative Direction
- Marketing
- Social Media Marketing
- Online Advertising
- Content Marketing
- Digital Media
- Sales Operations
- Content Strategy
- Social Media
- Brand Management
- Content Writing
- New Media
- Advertising
- Digital Marketing
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