Purnendu Kumar

Dynamic Marketing Professional

Role
Digital Marketing Manager at Opg Mobility Formerly Known As Okaya Ev
Location
New Delhi, DL, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Purnendu Kumar

I am a Marketing Professional with 14 Years of experience in Digital Marketing, E Commerce, Brand Communication, BTL / ATL, Branding and Promotions, Vendor Management, New Product Planning, Trade marketing and Competitive research My journey has been characterized by a passion for strategic thinking, execution, delivery, Decision-making, Problem-solving, relationship building, and a relentless pursuit of excellence in delivering results-driven marketing solutions.Throughout my career, I have had the privilege of working with leading organizations in multiple industries, including Automobiles, QSR Chains, Business Centers, Healthcare, and NBFC finance. This cross-industry experience has equipped me with a versatile skill set and a keen understanding of market dynamics and consumer behaviors.Achievements:1. Successfully launched and managed multiple high-impact marketing campaigns, resulting in significant brand recognition.2. Developed and executed comprehensive re-branding initiatives, positioning brands for long-term success in competitive markets.3. Awarded \"Best Employee\" accolades by several organizations in recognition of exceptional performance and dedicationIf you find my profile interesting, please feel free to send a connection request here on LinkedIn or email me at s••••••••@gmail.com

Experience

  1. Digital Marketing Manager

    Opg Mobility Formerly Known As Okaya Ev

    Dec 2024 — Present · New Delhi, IN

    Content strategy for social media, websites,blogs & Influencer MarketingMicron & NanoLead integrated marketing campaigns including digital advertising,social mediaManage budgets and collaborated with design, content, and sales teamsto ensure consistent brand messaging.Optimize content and websites for more visibility & CTR IncreaseProduct listing on e-commerce platforms, i.e, Flipkart, Amazon, etcConduct frequent market visits to gather on-ground insights, monitorcampaign execution, and assess brand presenceUse customer to highlight success and identify areas forimprovementManage vendor relationships and served as the primary point of contactfor vendors. Conduct vendor evaluations and assessments to ensurequalityUtilize marketing analytic tools like Google Analytics and LMS to trackKPIs and measure campaign effectiveness

Education

  • Maharashi Arvind International Institute of Management

    PGDM, Marketing

    2008 — 2010

  • Kendriya Vidyalaya

    10 + 2, Science

    2000 — 2002

  • Babasaheb Bhimrao Ambedkar Bihar University, Muzaffarpur

    Bachelor in Science, Zoology/Animal Biology

    2003 — 2007

  • MICA | The School of Ideas

    Advance Certificate In Digital Marketing and Communications

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Purnendu Kumar — Digital Marketing Manager at Opg Mobility Formerly Known As Okaya Ev in New Delhi, DL, IN | Unifers