Mark Dennison

About Mark Dennison

My path to product management started with a cello. After studying cello at…

Experience

1. Senior Product Lead, Fuel Ix Copilots

   TELUS Digital

   May 2024 — Present · Charlottesville, VA, US

   Lead product strategy, go-to-market, and execution for Fuel iX Copilots, an enterprise AI platform enabling teams to create custom AI assistants. Serve as strategic AI advisor across TELUS organization.Key Achievements- Drove adoption of custom copilots across users in 155 organizations with 78% sustained active usage- Tripled active user engagement from 12% to 37% in 8 months through user-centered design and enablement programs- Led company-wide \"Week of Learning\" AI enablement program in partnership with L&D team- Designed and delivered AI transformation workshops at 10 events (GENERATE NYC/DC/Vancouver, AI Ignition) reaching attendees- Established product-market fit, expanding from internal tool to commercial product serving 155 active organizations- Coordinated \"inner source\" contribution model for feature development across teams at TELUS & TELUS DigitalResponsibilities- Product vision, roadmap, and go-to-market strategy (pricing, packaging, competitive analysis)- Leadership of development team responsible for delivering Copilots product to market; dependency coordination across additional teams including Platform, AI Services, and Infrastructure- Strategic advisory to Product, Design, Engineering, and Leadership teams on AI implementation and workflow integration- Customer enablement and presale support for POCs and enterprise customers- Feature development: RAG systems, enterprise integrations (Google Drive, SharePoint, Slack), AI governance guardrails, model management

Education

• Berklee College of Music

  BM

  2002 — 2005

• The Boston Conservatory

  Cello Performance

  2000 — 2001

Skills

• Requirements Gathering
• Social Media
• Entertainment
• Process Improvement
• Digital Strategy
• Cello
• Operational Efficiency
• Merchandising
• Social Networking
• Project Planning
• Cognos
• Social Media Marketing
• Record Labels
• Powerpoint
• Microsoft Excel
• Business Development
• Digital Marketing
• Confluence
• Department Budgeting
• Building Relationships
• Forecasting
• Merchandise Planning
• Project Management
• Reporting & Analysis
• Account Management
• Music
• Sales Analysis
• Product Management
• Digital Media
• Jira
• Improvement
• Business Process Development
• E-Commerce
• Microsoft Word
• Music Industry
• Product Development
• E-Commerce SEO
• New Media
• Facebook
• Strategic Planning