Mark Campanale
Creative Director at National Pawnbrokers Association
- Role
- Creative Director at National Pawnbrokers Association
- Location
- Davenport, FL, US
- LinkedIn followers
- 500 followers
About Mark Campanale
Strategic Marketing and Customer Experience professional responsible for creating…
Experience
Creative Director
National Pawnbrokers Association
Nov 2020 — Present
Brand Management - Responsible for overseeing the company’s creative direction, marketing plans, and designing the layout and visual impact of marketing materials, products or publications. Meet with department teams and executives to determine visual needs for all advertising materials, and designing, presenting, and executing all creative. Online Marketing - Develop, manage, and maintain 4 websites for the organization. Create and manage content for all social media and weekly newsletter. Manage online pawnbroker community platform. Manage and execute content and creative for weekly newsletter. Event Marketing - Work with Events Director and Events Committee to develop marketing, programming, and concepts for our annual events, Pawn Expo and Legislative Conference in Washington, DC. Manage marketing for all national pawn industry trade shows.Business Development - Work with and support the Director of Business Development. Develop and manage monthly marketing plans and create all marketing materials. Quarterly Magazine - Responsible for content, design and concepts for our quarterly magazine, National Pawnbroker. Continuing Member Education - Develop and manage Certified Pawn Professional online continuing education program.
Education
Assumption University
BA, Communications
1991 — 1994
University of Colorado Boulder
Certification, Bank Marketing Management
2001 — 2001
Skills
- Customer Loyalty
- Web Content
- Mobile Marketing
- Fundraising
- Marketing Strategy
- Corporate Branding
- Youtube
- Email Marketing
- Social Networking
- Copywriting
- Marketing Communications
- Customer Relations
- Writing
- Direct Marketing
- Creative Writing
- Social Media Marketing
- Online Marketing
- Corporate Communications
- Public Speaking
- Sem
- Market Research
- Event Planning
- Google Analytics
- Wordpress
- Social Media Monitoring
- Adobe Creative Suite
- Customer Service
- Blogging
- Lead Generation
- Digital Stra
- Social Media
- Digital Marketing
- Leadership
- Creative Direction
- Event Management
- Digital Strategy
- Marketing
- Newsletters
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