Mark Beekman
Principal (Partner) at PwC
- Role
- Principal (Partner), Customer Experience, Marketing & Insights Practice at PwC
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Mark Beekman
I’m a hands-on digital marketing leader with wide-ranging, in-the-trenches experience.I help B2C and B2B brands craft digital marketing strategies, build experiences (e.g. enterprise websites, ecommerce, portals, mobile apps), implement digital platforms, and generate big ideas and concepts that grow revenue and save costs.Outside of work, you\'ll find me- Running marathons (25-time finisher)- Trying to master pickleball (DUPR rating: 4.68)- Coaching kids sports teams- Traveling & exploring the world- Reading, learning & discovering great ideas
Experience
Principal (Partner), Customer Experience, Marketing & Insights Practice
Jan 2019 — Present · Chicago, IL, US
PwC is a global leader in professional services. Within our Trust Solutions and Consulting Solutions segments, PwC brings a range of capabilities to help organizations solve faster, solve more and realize more value. These capabilities include digital experience design, sales and marketing, cloud and digital, deals, ESG, cybersecurity and privacy, governance/boards, risk, transformation, tax services and more.As a Partner, I lead of PwC\'s Chicago Customer Experience & Insights Practice and service a portfolio of client accounts. Our Customer Experience Practice works to research consumer needs, craft digital strategies, design and build user experiences, and implement technologies which bring branded experiences to life.
Education
Michigan State University
Bachelor of Arts, Marketing
Skills
- Sem
- Multi-Channel Marketing
- Executive Management
- Crm
- Consumer Research
- Business Development
- Digital Marketing
- Display Advertising
- Web Marketing
- Creative Concept Development
- Search Advertising
- Digital Media
- Marketing
- SEO
- Information Architecture
- Digital Strategy
- User Experience
- Marketing Strategy
- Google Analytics
- Social Media
- Client Services
- Online Advertising
- Web Analytics
- B2b
- Integrated Marketing
- Direct Marketing
- Entrepreneurship
- Experience Planning
- Strategic Planning
- Strategy
- E-Commerce
- E-Business
- B2b Marketing
- Advertising
- Online Marketing
- Website Development
- Market Research
- Social Media Marketing
- Email Marketing
- Interactive Strategy
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