Mark Beccue

About Mark Beccue

Mark Beccue is a veteran market research analyst with more than 25 years of experience in market research and business strategy. Mark is one of a handful of pioneering analysts who began to focus on AI market research in 2015 and is considered one of the top advisers and thought leaders in AI and generative AI market research. His expertise in AI use cases, applications and software, natural language AI and broader trends surrounding AI market adoption have made him a well-known and sought after speaker, panel moderator, conference chair and media resource within the AI business community. He has served in those roles for events including the Reuters Momentum AI conference, AI Summits in London, Singapore, New York and Silicon Valley, IOT World, Smart Home Summit, UX Next and Telco AI Europe.Prior to his time with Futurum Group, Omdia and as an independent market research analyst, Mark served as in house market intelligence analyst for Syniverse, where he helped guide overall business and product line strategies. For 4 years Mark worked as a Senior Analyst for ABI Research, a global technology research firm, focusing on mobile consumer services. Prior to ABI, Mark worked for 10 years for Syniverse in product management, greenhouse innovation and marketing. Specialties: Generative AI and legacy AI B2B and B2C market intelligence, analysis and insights. Natural Language AI. Operationalizing AI in the Enterprise. AI market adoption trends and issues. Responsible AI, AI Governance and Observability, AI Risk Management, AI Lifecycle Management, Foundation Models/LLMs, On-Device AI, AI Compute Workloads, AI Development Platforms & Tools. Strengths - AI and other technical market analysis designed for business readers, writing, thought leadership, forecasting, market sizing. Media resource, panel moderation, conference speaker, presenter, podcast/webcast creator/intervier/host.

Experience

1. Principal Analyst - Ai

   Omdia

   Jul 2024 — Present · Tampa, FL, US

   Enterprise Strategy Group is now part of Omdia. Lead Go To Market research for generative AI, AI agents, AI Governance/Responsible AI, AI Models, AI tools & platforms,Sovereign AI, AI risk management and much more.

Education

• University of Florida

  Bachelor of Science, Journalism

  1979 — 1983

Skills

• Mobile Technology
• Customer Segmentation Strategy
• Product Marketing
• Consumer Behaviour
• Go-to-Market Strategy
• Mobile Applications
• Mobile Marketing
• Competitive Analysis
• Strategy
• Mobile Payments
• Mobile Commerce
• Mobile Devices
• Telecommunications
• Market Research
• Mobile Internet
• Product Management
• Management
• Business Strategy
• Strategic Planning
• Marketing Strategy
• Market Analysis
• Mobile Communications