Mark Allenbach

Founding Partner at Well Played LLC

Role
Founding Partner at Well Played Llc
Location
Atlanta, GA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Mark Allenbach

Industry veteran.Business dork.Simpsons lover.All around class act. I founded Well…

Experience

  1. Founding Partner

    Well Played Llc

    Jan 2018 — Present · Atlanta, GA, US

    Well Played LLC brings together innovative insights with strategic marketing. With an obsession for qualitative research and a passion for games and entertainment, we help clients to develop, launch and grow.As Head Of Insights and founder, I work with clients on all of their research needs.

Education

  • University of Virginia Darden School of Business

    Master of Business Administration (M.B.A.), Business Administration and Management, General

    2013 — 2015

  • Georgetown University McDonough School of Business

    Bachelor's degree, Marketing

    1999 — 2003

Skills

  • Digital Media
  • Advertising Research
  • Casual Games
  • Analytics
  • Genres
  • Market Research
  • Arcade Sports
  • Video Games
  • Professional Mentoring
  • Management
  • Strategic Partnerships
  • Gaming
  • Screening Resumes
  • Competitive Analysis
  • Fps
  • Action
  • Simulation Sports
  • Strategy
  • Rpg
  • Marketing
  • Sports
  • Mmo
  • Shooter
  • Tbs
  • Digital Marketing
  • Social Media
  • Rts
  • Racing
  • Marketing Strategy
  • Marketing Research

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Mark Allenbach — Founding Partner at Well Played Llc in Atlanta, GA, US | Unifers