Mark Stevenson
Strategic Recreation & Athletics Leader | Student Engagement & Wellness Champion | AI Automation & Workflow Consultant | Process & Integrations Specialist
- Role
- Associate Athletic Director Director of Campus Recreation at Barry University
- Location
- Fort Lauderdale, FL, US
- LinkedIn followers
- 500 followers
About Mark Stevenson
My career began in Higher Education, Recreation, and Collegiate Athletics, where I built programs, led teams, and created environments that strengthened student engagement, wellness, and inclusivity. I learned how to design scalable programs, streamline operations, and foster meaningful experiences that make a real impact on people’s lives.Over time, I discovered a second passion: using automation and AI to make organizations operate smarter and more efficiently. What started as small workflow fixes—reducing manual tasks, improving data accuracy, and optimizing communications—quickly evolved into a deep expertise in AI-driven systems, process integration, and workflow architecture.Today, I serve as a Process & Integrations Specialist at Taylor Wiz Marketing, where I design and implement end-to-end automation systems that connect CRMs, AI conversation flows, communication channels, and operational workflows. Using tools like GoHighLevel, n8n, Zapier, and OpenAI, I build solutions that save time, reduce errors, and allow teams to focus on higher-value work.My work is driven by the belief that technology should amplify human potential, not replace it. By combining people-centered leadership with tech-centered problem solving, I create systems that are intelligent, practical, and scalable—whether in higher education, athletics, or small business operations.Some of the results I help teams achieve:• Implement AI-assisted workflows that save time on per-lead engagement.• Automate complex pipelines, notifications, and CRM processes to reduce errors and missed opportunities• Build reusable, scalable templates and SOPs for faster deployment across teams and clients• Enable better data collection, analysis, and operational decision-makingI thrive at the intersection of operations, strategy, and technology—solving problems, improving processes, and creating systems that work seamlessly behind the scenes. If there’s a workflow, I want to optimize it.If there’s a system, I want to connect it.If there’s a repetitive task, I want to automate it.In short, I help organizations work smarter, scale faster, and create better experiences for the people they serve.
Experience
Associate Athletic Director Director of Campus Recreation
Jun 2023 — Present · Miami Shores, FL, US
As the Associate Athletic Director and Director of Campus Recreation at Barry University, I lead initiatives that enhance student engagement, promote inclusivity, and elevate the university\'s athletic and recreational programs. I established the Women’s Flag Football team, fostering gender diversity in sports and bolstering team spirit. By employing strategic forecasting techniques, I contribute to the planning and managing of over 20 collegiate athletic programs, overseeing a segment of the athletic budget to ensure fiscal responsibility and compliance.Managing a diverse team of individuals, including student workers and athletic coaches, I implementtailored supervision strategies encompassing recruitment, training, and performance evaluations. I prioritize professional development to advance staff capabilities while fostering a workplace culture rooted in accountability, teamwork, and continuous improvement. Additionally, I have developed engaging content for social media platforms, increasing interaction with students and alumni and amplifying the university\'s online presence.My role extends to event management, ensuring all playing surfaces meet competition standards, overseeing equipment and venue preparation, and coordinating logistics like team arrivals, parking, and shuttle services. I manage gameday operations and drive improvements for future events.I also lead marketing campaigns to promote events and programs, utilizing social media, email strategies, and mobile-friendly tactics to maximize reach. Advocating for equity in sports, I implement health and safety protocols and coordinate with academic departments to support student-athletes in balancing their academic and athletic commitments. Additionally, I oversee vehicle acquisitions, ensuring alignment with procurement policies and budgets. My comprehensive approach to leadership and operations enhances the impact and accessibility of campus recreation and athletics.
Education
Saint John's University
Master of Arts - MA
Saint John's University
Bachelor of Science - BS
Skills
- Time Management
- Public Speaking
- Event Management
- Event Planning
- Press Releases
- Sports
- Sports Management
- Management
- Social Media Marketing
- Customer Service
- Teamwork
- Social Networking
- Communication Skills
- Social Media
- Sports Marketing
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