Mark Shimahara

Connecting Brands to Consumers with Marketing Solutions

Role
Director of Marketing & Ecommerce at Hardknock
Location
Portland, OR, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Mark Shimahara

Ecommerce and digital marketing strategist with over 10 years of experience in the direct to consumer space. Oversight includes managing a team and external agencies. Enjoys identifying solutions to convey product and brand marketing stories to acquire and retain customers. Extensive experience with P&L responsibilities, strategy, implementation, and tracking of marketing plans. Author of Roast Magazine new hard cover book,\"Coffee Covered: A Photographic Journey of Coffee from Farm to Cup.\"

Experience

  1. Director of Marketing & Ecommerce

    Hardknock

    Dec 2025 — Present · Portland, OR, US

    Lead the development and execution of Hardknock and Nuro’s overall marketing strategy, driving growth, brand awareness, and revenue. Oversee digital marketing, website operations, analytics, and customer experience to maximize direct to consumer online sales.

Education

  • William & Mary

    BS, Economics, Japanese Studies Minor

Skills

  • Ppc
  • Online Marketing
  • Social Media Marketing
  • Brand Management
  • Marketing Strategy
  • Digital Marketing
  • Marketing
  • Web Analytics
  • Online Advertising
  • Product Marketing
  • Product Management
  • SEO
  • Google Analytics
  • Social Media
  • Competitive Analysis
  • Retail
  • Management
  • Data Analysis
  • Analytics
  • Strategy
  • E-Commerce
  • Forecasting
  • Strategic Planning

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Mark Shimahara — Director of Marketing & Ecommerce at Hardknock in Portland, OR, US | Unifers