Mark Reibel

About Mark Reibel

Manufacturers today face a brutal reality: innovation cycles are accelerating, but legacy processes, high costs, and technical barriers continue to choke the speed of bringing new products to market. I’ve seen it time and again—brilliant engineering teams stuck in pilot purgatory, unable to scale because sales, production, or adoption strategies haven’t caught up to the tech.That’s where I come in.For over 20 years, I’ve helped major OEMs and Start-Ups break through those roadblocks. Whether it’s launching new platforms, building GTM strategies from scratch, or unlocking stalled opportunities through consultative selling, I specialize in moving innovation from lab to line—and getting real, scalable results.My approach blends strategy with action. I don’t just sell a capability—I shape market narratives, align internal teams, and drive high-value conversations that lead to long-term relationships. I’ve led teams through early product-market fit phases, built multi-million dollar pipelines, and closed 6- to 8-figure deals with some of the world’s most recognized technology brands.Select achievements:Spearheaded market development efforts for metal additive manufacturing platforms, resulting in $5M+ in pipeline growth in under 18 months.Helped unlock new verticals through value-based selling, resulting in 3X YoY revenue increase for targeted offerings.Collaborated cross-functionally with product and application engineering teams to ensure customer feedback directly informed product iterations—cutting time-to-adoption by over 30%.Drove adoption of AM in high-barrier industries (aerospace, medical, defense) by helping customers navigate ROI, compliance, and qualification hurdles.But I’m not just about metrics and markets.Years ago, I stood inside a Tier 1 aerospace plant watching a team manually fabricate a legacy part that had zero business being made that way anymore. That moment cemented my mission: to help technical teams adopt smarter, faster, more agile manufacturing solutions—not by pushing tech, but by understanding their pressures and partnering to solve them.People tell me I ask the questions no one else does. That I understand both the business side and the engineering nuance. That I make complex ideas simple—and actionable.If you\'re a product leader, business unit head, or founder trying to scale in advanced or additive manufacturing, I\'d love to connect. Whether you\'re commercializing something new or expanding into new markets, I’m always open to a conversation. Message me here or connect to start the conversation

Experience

1. Director of Business Development

   Speccoat

   Sep 2025 — Present

   SpecCoat, a Tide Rock portfolio company specializes in PCB coating and ruggedization services for mission critical Aerospace and Defense Applications - Cultivate and expand executive-level relationships with major Aerospace and Defense Prime contractors to drive new business and increase market share

Skills

• Rapid Prototyping
• Industrial Design
• Mechanical Engineering
• Design of Experiments
• Manufacturing
• Continuous Improvement
• Additive Manufacturing
• Cad
• Injection Molding
• Product Design
• Product Development
• Fused Deposition Modeling
• 3d Printing
• Cnc
• Manufacturing Operations Management
• Inventor
• Lean Manufacturing
• R&D
• Spc
• Business Development
• Fmea
• Cross-Functional Team Leadership
• Machining
• Design for Manufacturing
• Solidworks
• Machine Tools
• Cad/Cam
• Materials
• Engineering
• Metal Fabrication
• Manufacturing Engineering
• Pro Engineer
• Selective Laser Sintering