Mark Rafla

CPG Sales – The Hershey Company- Former Red Bull & Nestle

Role
Customer Strategy Manager at The Hershey Company
Location
Los Angeles, CA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Mark Rafla

Throughout my career in CPG, I have been recognized for consistently exceeding goals while collaborating well to build the best Joint Business Plan. I bring the ability to use creative and analytical skills to help determine the best course of action for the business. Areas of Expertise • Key Account Management • Forecast Management • Joint Business Planning • Consumer Insights & Analysis (Nielsen & IRI) • Revenue Maximization • Market Research & Trend Analysis • Strategic Planning & Execution • Business Development • Budget & Resource Management • Cross-functional Collaboration

Experience

  1. Customer Strategy Manager

    The Hershey Company

    Jul 2025 — Present · Los Angeles, CA, US

Education

  • California State University-Northridge

    Bachelor's Degree

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