Mark Pappalardo

Director Ux Reseacher @Fidelity Investments

Durham, NC, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2026 — Present

Director Ux Reseacher @Fidelity Investments

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Durham, NC, US

EDUCATION

1985 — 1987

Binghamton State University

BS, Computer Science / Information Science

1983 — 1985

Corning Community College

AS, Computer Science

SKILLS

Human Computer InteractionUsabilityWireframesCoremetrics AnalyticsPersonaWire FramingProject ManagementStoryboardingUser-Centered DesignRequirements GatheringPhotoshopSketchingRapid PrototypingAccessibilityAgile MethodologiesFront-EndPersonasUser Experience DesignPaper PrototypingUsability TestingWeb AnalyticsUsability EngineeringWeb Site AccessibilityOmnigraffleInteraction DesignUser InterfaceUser ScenariosCompetitive AnalysisCustomer ExperienceWeb DesignHeuristic EvaluationUser ExperienceUser ResearchInformation ArchitectureAnalyticsVisioUser Experience MetricsUser Interface DesignContextual Inquiry

ABOUT MARK PAPPALARDO

I am an accomplished UX Researcher with 8 years of experience in supply chain and e-commerce, and 15 years of prior experience in UX research methods as a UX Architect, UI Designer and SW Engineer.I\'ve produced a body of UX research over the last 8 years at Lowe’s on customer order fulfillment that encompasses the customers’ online, in-store and at-home experiences, the associates’ experiences in stores, distribution centers and delivery terminals, and the products’ journeys through the supply chain. This research has been used to illustrate to business stakeholders, product managers, IT and UX how the customer, associate and product journeys are interconnected in the design of order fulfillment services and that the services need to be designed as one integrated system to provide customers and associates with the best experience.I advocate for UX research & design by teaching products managers, business stakeholders and IT who are unfamiliar with UX about our purpose, processes, roles and how we work with them. I established an internal UX research library in 2013 that provides every Lowe’s associate with access to UX research.

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Mark Pappalardo — Director Ux Reseacher at Fidelity Investments in Durham, NC, US | Unifers