Mark Kinnard
Director, Automotive Transformation @Tata Consultancy Services
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WORK HISTORY
Director, Automotive Transformation @Tata Consultancy Services
TCS is on Fortune Magazine\'s 2023 list of the World\'s Most Admired Companies- Partner with Automotive clients to imagine and develop new ways of doing business and transforming customer experiences with the brand- Partner with technology teams in TCS to develop scalable and innovative opportunities that provide end-to-end solutions driving deeper customer engagements - Reframe experience and marketing strategies in customer centric ways to bring energy to teams and creative solutions to clientsSkills: Transformational Leadership · Strategic Planning · Customer Experience Management · Automotive Expertise
EDUCATION
Oaklands College
Marketing and Business Studies
ABOUT MARK KINNARD
Self-motivated and ambitious individual with a wide experience in Sales and Marketing roles at a UK, European and Global level; covering all major disciplines including Marketing Communications: B2B and B2C Channel management, Product Management, Business Planning, Aftersales, Event Management, and direct/ indirect sales Management. I have well-developed skills in both long and short term project management and Marketing Communications as well as a proven track record of Brand strategy creation, customer Journey mapping and tuning insight into actionI have been involved in many successful projects at a UK and European level for some of the world’s most iconic brands. By working cross functionally and set clear objectives for the business to align to ensure the use of the full marketing mix to consider the customer first and CX is at the heart of all plans. The adoption of the latest technologies and platforms are vital to my ethos to meet objectives such as brand awareness & consideration, sales growth and market penetration.
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