Mark Brannock

About Mark Brannock

Currently the Director, Programmatic Supply Operations at GroundTruth. I lead our media supply ecosystem with a focus on scalability, quality, and monetization impact. I am also focused on supply path optimization and inventory quality. My previous work experiences at Madhive, Magnite/SpotX and Altitude Digital include:• 12+ Years Experience in Senior Management, Client Services and Technical/Supply Operations.• Managed day to day operations for our ops team and worked directly with Brands, Agencies, DSPs, and Holding Companies to successfully manage advertising campaigns across the Magnite platform.• Being the liaison between publishers and advertisers ensuring all campaigns are run successfully on CTV/OTT/OLV and other types of campaigns• Was responsible for leading conversation with new & existing clients regarding current and upcoming campaign needs. I was also responsible for ensuring the successful management, development, execution and tracking of portfolio growth and management plans of assigned portfolios including management of client relationships and coaching of team members. • As Senior Management, I was also involved in various tasks including client billing/finance, technical operations, new business calls and working with compliance audits.

Experience

1. Director, Media Supply Operations

   GroundTruth

   Jul 2025 — Present · NY, US

Education

• Colorado State University

  Bachelor of Arts, Political Science and Business - Administration

  2008 — 2012

Skills

• Advertising
• Online Advertising
• Digital Strategy
• SEO
• Management
• Ad Networks
• Social Media Marketing
• Public Relations
• Social Media
• Salesforce.com
• Mobile Applications
• Digital Marketing
• Ad Tech
• Marketing
• Ad Optimization
• Mobile Marketing
• Digital Media
• Sales
• Mobile Devices
• Online Content Creation