Mark Bocchi

About Mark Bocchi

Mark has over three decades\' experience in the airline industry, proudly serving his entire career with Alaska Airlines and its affiliate, Horizon Air. Mark currently leads North American passenger sales and community marketing for Alaska, the nation\'s sixth largest airline. Mark is a passionate leader with a proven track record of motivating his teams and delivering strong results. His duties include leading national and international corporate sales strategies for Alaska and building affinity for Alaska Airlines and its Global Airline partners among customers. Mark also oversees charter sales, alliance sales programs, wholesale leisure sales and small business development efforts. Mark leads a team of 25 sales professionals, including an international team of general sales agents across 14 countries, which helps increase brand awareness of Alaska Airlines worldwide. A Northwest native, Mark currently resides in the Seattle area with his family. CORE STRENGTHS Performance-driven: Proven ability to meet the demands of a fast-paced sales environment and success motivating teams and delivering beyond expectations.Collaborative: Drives an inclusive work environment to produce strong results through collaboration and empower team members to perform at the top of their potential.Process Mindset: Highly developed ability to think strategically about opportunities and challenges at the intersection of business and revenue management.Value-driven: Strong service commitment for internal and external stakeholders; Possesses highest standard of ethics and integrity.Innovative Problem-solver: Develops innovative solutions to complex problems; Identifies clear metrics for success and follows through to ensure completion; highly accountable even when faced with challenging obstacles.

Experience

1. Managing Director, Sales & Community Marketing, Alliance, Charter & International Sales

   Alaska Airlines

   Jan 2010 — Present

   Oversees and guides the strategic efforts of managed corporate preferred programs for Fortune 500 companies.Oversees International Sales and Strategic Global Partnerships.Contributes to competitive strategy via the Commercial Strategy Team. Works collaboratively with key stakeholders in pricing, yield, planning, marketing, alliance sales, and leisure travel to ensure sales strategies are in sync. Serves as Board Chair to the company’s Corporate Travel Advisory Board, a diverse group of corporate travel managers who provide viable opinions, perceptions and input pertaining to the domestic and international corporate travel industry.Oversees the Sales Information System infrastructure delivering P&L performance metrics through Industry leading tools.Steers tactical sales efforts of our Charters and Leisure Wholesaler programs to maximize revenue potential.

Education

• University of Oregon

  Bachelor of Science (BS), Business Management-Public Relations Emphasis

  1977 — 1981

Skills

• Event Planning
• Operations Management
• Crm
• Commercial Aviation
• Leadership
• Sabre
• Forecasting
• Cross-Functional Team Leadership
• Marketing Strategy
• Public Relations
• Business Strategy
• Business Development
• Training
• Event Management
• Team Building
• Management
• Pricing
• Sales
• Tourism
• Marketing
• Contract Negotiation
• Strategic Planning
• Airlines
• Program Management
• Hospitality
• Negotiation
• Marketing Management
• Aviation
• Customer Service
• Budgets
• Team Leadership
• Revenue Analysis
• Strategy