Mark Binder

\"The riskiest thing we can do is just maintain the Status Quo\"-Bob EigerLet me bring insights gained through experiences in diverse leadership roles & responsibilities to analyze and lead change within your business.

Role
VP Sales & Marketing at Cti Systems
Location
Chicago, IL, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Mark Binder

Direct management responsibilities in Sales, Marketing, Product Management, Operations and Customer Service, These experiences cross a broad range of vertical market segments through multiple sales channels of direct OEM / CEM, Manufacturers Reps, Distribution, web and other hybrids. End to End Business Strategy Development with strong execution experience. Focused on Process & Program Improvements that improve efficiencies for both top growth and bottom line reductions.* Sales and Key Account Management * Identify Strengths and weakness of company and competitors to modify stratgies and processes as needed.* Marketing programs aligned with Business strategies* Identify market trends and emerging markets through VOC feedback.* Product Management development of NPI through entire life cycle *Pricing decisions based on market needs and competitive positioning* Respected manager / leader.*Use Project Management fundamentals as appropriate (Green Belt)Specialties: Sales Engagement, Key Account and Market development, Playing to the strengths of my company, creating clear & consistent brand and product propositions in internal / external marketing vehicles.

Experience

  1. VP Sales & Marketing

    Cti Systems

    Mar 2025 — Present

    Leadership for talented Sales, Marketing and Service team.* Expand Sales network to maximize effectiveness across the Americas, Europe, and Asia* Insights and experience to collaborate with Senior Leadership Team* Identify areas in Marketing to improve exposure and CTI Systems name recognition.

Education

  • St. Norbert College

    Bachelor of Business Administration - BBA

  • University of Chicago

    MBA, International Business / Finance

Skills

  • Key Account Management
  • Project Planning
  • International Business
  • Strategic Planning
  • Customer Retention
  • Marketing Communications
  • Direct Sales
  • Organizational Development
  • New Business Development
  • Customer Acquisition
  • B2b
  • Cross-Functional Team Leadership
  • Marketing Strategy
  • Remote Team Management
  • Multi-Channel Marketing
  • Account Management
  • Change Management
  • P&L Management
  • Web Analytics
  • Channel Management
  • Sales Management
  • Product Management
  • Mba
  • Product Marketing
  • Distribution Management
  • Manufacturing

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Mark Binder — VP Sales & Marketing at Cti Systems in Chicago, IL, US | Unifers