Mark Shannon

Head of Digital Products @DP World Tour

London, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jun 2024 — Present

Head of Digital Products @DP World Tour

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London, GB

EDUCATION

N/A

Udacity

Introduction to Generative AI with AWS

N/A

Queen's University Belfast

Bachelor of Applied Science - BASc, Business Administration and Management, General

N/A

Udacity

Nanodegree Program, Data Product Management

2004 — 2011

St Patricks Grammar Armagh

10 GCSE'S and 3 A Levels, ICT, Politics and Business Studies

2011 — 2016

Queen's University Belfast

Bachelor of Business Management, Marketing

SKILLS

HardworkProject VisionConsultingCommunicationSalesforce.com AdministrationPresentation SkillsRpaData AnalysisIntegration TestingAdobe Marketing CloudUnit TestingFront Office DevelopmentProject ManagementReport WritingIT TransformationAdobe Experience ManagerCustomer Relationship Management (Crm)SpssCustomer ServiceLeadershipTrainingTeamworkPrince2 FoundationMarketingMicrosoft OfficeJiraSolid Computer SkillsAdobe CampaignUI AutomationUipathSocial Media MarketingAdobe AnalyticsAlways PunctualMicrosoft ExcelPowerpointMicrosoft WordIstqb FoundationTeam LeadershipAgile MethodologiesManagement

ABOUT MARK SHANNON

Product leader specializing in digital transformation and fan engagement innovation, with proven success across sports, automotive, retail, and government sectors. Expertise in launching revenue-driving digital products that create exceptional user experiences, most recently transforming fan engagement at DP World Tour through mobile-first strategies and digital innovation.Combining deep technical knowledge with strategic vision to deliver impactful solutions using modern technology stacks. Known for building high-performing teams and navigating complex stakeholder environments to drive measurable business outcomes. Currently focused on revolutionising how sports fans engage with content through data-driven product development and emerging technologies.I write about Product, Sports Technology and other topics which you can read here: https://the-sports-stack.beehiiv.com/subscribe

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