Marjorie Wallwey
Fearless, flexible, and driven both by results and by curiosity, with experience directing and collaborating on the development and execution of digital products and presences across a wide range of industries.
- Role
- Owner at Bliss Group Marketing, Llc
- Location
- Aurora, CO, US
- LinkedIn followers
- 500 followers
About Marjorie Wallwey
KEY STRENGTHS AND SKILLS-Critical thinking and problem solving: Analyzes problems and opportunities from a 360-degree perspective that incorporates data, market research, and interviews with leadership, customers, and other stakeholders. Integrates and distills this information, underpinned by a deep understanding of consumer behavior/psychology-Project management and organizational skills: Refines goals into actionable steps with accountability built in. Remains flexible to adapt plans to accommodate new information or requirements. Focuses on activities on the critical path to result in the achievement of meaningful milestones. Equally comfortable leading a team or contributing as a team member-Relationship building and communication skills: Excels in fostering collaboration through open, transparent, and approachable communication that ensures others feel valued and heard. Leverages clarity and focus to keep conversations productive and aligned with shared goals, building strong relationships and facilitating cross-functional teamwork.
Experience
Owner
Apr 2012 — Present · Aurora, CO, US
Representative projects include-LapSpayMyDog.com: Led the creation of this industry-leading online platform for veterinary hospitals to showcase their laparoscopic surgical and diagnostic capabilities; developed and validated user stories with company leadership and surgeons from prominent veterinary hospitals worldwide; implemented Agile practices and tools for clarity and accountability; chaired standups to discuss progress and identify blockers; coordinated all testing and acceptance for functionality and analytics/reporting; currently conduct all customer onboarding and training, respond to all support requests, maintain and prioritize backlog, monitor post-launch performance, analyze feedback and data, and propose iterative improvements -Biovision Veterinary Endoscopy: Project-managed all aspects of this veterinary surgical equipment vendor’s website redesign, completing on time and within budget; leveraged analytics to streamline content by 65% and simplify navigation; researched, sourced, and recommended WordPress plugins to boost functionality while eliminating custom coding costs; led the development and successful, on-time deployment of a digital return-on-investment (ROI) calculator as a sales enablement tool for use by both company sales representatives and prospective customers
Education
University College of the University of Denver
Certificate, Integrated Marketing Communication
Louisiana State University
M.A., Journalism
University of Denver
B.A., Mass Communication and English
Skills
- Media Relations
- Marketing Communications
- Training
- Legislative Affairs
- Marketing Strategy
- Integrated Marketing
- Crisis Communications
- Strategic Communications
- Corporate Communications
- Internal Communications
- Newsletters
- Sage Crm
- Email Marketing
- Web Content
- Web Analytics
- Wordpress
- Editing
- Marketing
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