Marissa Sison
Customer Insights Researcher @Meijer
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WORK HISTORY
Customer Insights Researcher @Meijer
Grand Rapids, MI, US
In 2023, Forbes ranked Meijer the country\'s 14th largest private company and the 23rd largest retailer based on revenue. Credited with pioneering the modern supercenter concept, it has 269 stores in MI, IL, IN, KY OH and WI, nearly half located in MI. Its store formats are supercenters, grocery stores, neighborhood markets and express stores. 2024 revenue $21B.Consumer Insights consultant responsible for the development and execution of learning plans to understand and promote the voice of the customer to achieve business objectives. Research activities include ad hoc and ongoing qualitative and quantitative research, category performance and industry assessment, brand tracking, customer perception, and shopper segmentation, customer satisfaction/NPS, customer journey metrics and others.
EDUCATION
UCLA
PhD
University of the Philippines
B.A. and M.A.
SKILLS
ABOUT MARISSA SISON
20+ years of experience in market research and survey/study design across diverse…
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