Marissa L. Langevin-Hyman
Founder of Tipsy Temptations: Crafting Booze-Infused Pastry Delights | Authorized to Work in US & Canada
- Role
- Marketing Manager (Part-time) at Home Instead, Westport, Ma
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
Experience
Marketing Manager (Part-time)
Nov 2019 — Present · Westport, MA, US
As Marketing Manager, I partner with the VP of Marketing to curate industry-related content for social media, create graphics for holidays and events, and highlight Home Instead’s community impact. I also lead recruitment efforts, screening candidates to build a strong team.In April 2020, I launched the Adopt a Senior Program, encouraging community members to send notes to isolated seniors during COVID-19. This initiative, involving students from three schools, gained coverage in local news. I also helped produce 200+ cloth masks for clients, caregivers, and the community.To enhance recruitment, I collaborate with the HR Director and VP of Marketing to create effective ads on Indeed and Facebook. I manage all pre-screening calls and schedule interviews to ensure the best candidates joined our team.In December 2020, I compiled holiday recipes from community members into an eBook, distributed via social media and email, and ghostwrote the blog post announcing its launch. Starting in January 2021, I partnered with the corporate web team to optimize the Westport website for SEO after a company rebrand.Key achievements- Screened 3,500+ job candidates since 2020, enhancing team quality- Grew Instagram followers by 60% in 8 months through engaging posts about caregiving and community support- Increased Facebook followers by 45%, reaching an average of monthly impressions- Designed recruitment ads that boosted response rates by 22% and hire rates by 10%This role allows me to blend creativity and strategy to drive results, foster connections, and support our mission of quality care.
Education
SKEMA Business School
International Business and Entrepreneurship
American University - Kogod School of Business
Master's of Science
American University - Kogod School of Business
Bachelor's of Science in Business Administration
Skills
- Store Management
- Team Leadership
- Styling
- Public Speaking
- Retail
- Merchandising
- Customer Satisfaction
- Sales Management
- Social Media
- Marketing
- Blogging
- Inventory Management
- Inventory Control
- Retail Sales
- Microsoft Office
- Sales
- Visual Merchandising
- Store Operations
- Customer Service
- Web Content Writing
- Fashion
- Loss Prevention
- Time Management
- Cashiering
- Snapchat
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