Marisol Leiva
Marketing Manager | Social Media & Influencer Content Strategy
- Role
- Marketing Manager at 101media
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Marisol Leiva
I’m a Marketing Manager with a background in influencer marketing, paid social, and brand strategy. I currently work agency-side at 101Media. I specialize in building campaigns that balance strong creative with real business results.In my role, I lead end-to-end marketing initiatives across influencer, organic social, and paid media, partnering closely with clients to translate goals into thoughtful, scalable strategies. I manage client relationships, oversee campaign execution, analyze performance, and continuously optimize to improve ROI and efficiency.I’ve worked across industries including fitness, food & beverage, lifestyle, and retail, and I thrive in fast-paced environments where strategy, storytelling, and data intersect. I’m equally comfortable developing creative direction as I am diving into reporting, budgets, and performance insights.
Experience
Marketing Manager
Sep 2024 — Present · Dallas, TX, US
Education
Southern Methodist University
Bachelor’s Degree, Fashion Media, Journalism, and Advertising
2014 — 2018
Skills
- Social Networking
- Social Media Marketing
- Microsoft Excel
- Powerpoint
- Microsoft Powerpoint
- Point of Sale (Pos) Systems
- Social Media
- Adobe Premiere Pro
- Teamwork
- Photoshop
- Adobe Illustrator
- Microsoft Word
- Leadership
- Microsoft Office
- Final Cut Pro
- Indesign
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