Marion André
Content and Marketing Communications Coordinator @Bota Bota, spa-sur-l'eau
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WORK HISTORY
Content and Marketing Communications Coordinator @Bota Bota, spa-sur-l'eau
Montréal, CA
Moored at the Old Port, the Bota Bota spa-on-water, as you know it today, has a history full of twists and turns. Here are the challenges of my role as Content and Marketing Communications Coordinator:Content Production (Photo, Video, and Audio)• Create and distribute content for social media platforms;• Plan and coordinate video shoots for our communication platforms;• Coordinate external photo shoots that take place at the spa;• Participate in the creation of audio capsules, including the research of potential guests;• Participate in the creation of internal communication materials (posters, forms, etc.).Writing• Write content in both French and English for the blog (Le Hublot);• Ensure the creation, updating, and accuracy of information on the website (events, schedules, corporate sales, new installations, etc.);• Write texts and contribute to the development of informative and promotional newsletters;• Write and distribute press releases and manage interview and media inquiries;• Contribute to the creation of content for HR marketing;• Participate in the creation of internal communication materials;• Ensure content translation when needed.Marketing Monitoring and Analysis• Respond within a reasonable time to private messages and comments from followers on all our social media platforms;• Perform quarterly analyses of results and an annual post-mortem of the website\'s performance;• Analyze social media results on a monthly basis;• Conduct competitive monitoring of marketing trends and the evolution of the wellness market.Project Coordination• Manage relationships with content creators, influencers, and ambassadors;• Participate in public relations events;• Coordinate the production of content (text, video, and photo) by external freelancers for the blog.
EDUCATION
Tunon International School
Licence Relation publique, Relation de Presse et Événementiel
SUP'DE COM
Master's Degree in Strategic and Digital Communication
Max Linder High School
Higher Technician's Certificate
Maine de Biran High School
Baccalaureate
SKILLS
ABOUT MARION ANDRÉ
Passionate about communication, marketing, and digital, I’ve been lucky enough to make it my profession. Raised by the sea on the other side of the Atlantic Ocean, I am overflowing with ideas and versatility. I can skillfully and enthusiastically support your clients. A little extra: I’m a real Swiss army knife. 🪄 What can I tell you about myself? A communicator always on the lookout for the latest trends on social media (and sneakers too), but not just that. I’m social and have a great interest in people, especially my work. With a keen eye for detail, I like my work to be done well. Funny? Yes, yes, but often despite myself. But to get to know me, wouldn’t it be better if we meet? Looking forward to discussing my background and skills. See you soon!
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