Marion Rokic
Trade Marketing Manager @Ravensburger
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WORK HISTORY
Trade Marketing Manager @Ravensburger
After years of closely following product development I entered into the toy industry by joining Ravensburger. This new chapter allowed me to explore the world of trade marketing and the art to make products to shine in stores.Main responsabilities- Develop and implement trade marketing strategies to support sales objectives and brand positioning- Plan and coordinate in-store promotions, displays, and point-of-sale materials- Collaborate with sales teams to create targeted campaigns for key accounts and retailers- Analyze market trends, competitor activities, and sales performance to identify growth opportunities- Monitor and optimize the execution of marketing initiatives at the retail level- Manage budgets and track ROI of trade marketing activities- Support product launches by designing merchandising plans and promotional activities
EDUCATION
Università Cattolica del Sacro Cuore
Master's degree, Foreign Languages, Literatures, and Linguistics
SKILLS
ABOUT MARION ROKIC
I grew up in a multicultural family with a strong love for languages. Naturally optimistic, I love traveling and discovering new perspectives. My motto in both life and work is : Think positive and love what you do!
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