Mario P.
Associate Creative Director | Social Media Content Creator | Art Director | Video Editor
- Role
- Associate Creative Director, Social & Content at Reach Agency
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Mario P.
I\'m just another chronically-online caffeinated millennial, born and raised in Ecuador, where I started my advertising career more than 10 years ago. Eventually, that led me to sunny SoCal.The ability to perform in art direction, concept development, and content creation has allowed me to be in both creative and digital departments. I hold a Bachelor’s Degree in Audiovisual Communication and Multimedia from Universidad Casa Grande, considered the top visual communications school in Guayaquil, Ecuador.Throughout my career, I have been part of two McCann agencies and two Omnicom agencies. Some of the brands I\'ve worked with are Chevrolet, AT & T, Halls, BlueCross BlueShield, Nestlé, USPS, Coca-Cola, Honda and Wells Fargo.Currently, I’m an ACD at Reach Agency leading the social media content for 5 nation-wide CPG brands.
Experience
Associate Creative Director, Social & Content
Apr 2025 — Present · Los Angeles, CA, US
As an Associate Creative Director and Social Media Content Creator, I lead the end-to-end creative strategy and execution for five CPG brands. I am a highly hands-on creative, balancing ACD-level oversight with heavy art direction, graphic design, and technical production. From leading shoots and directing talent to handling all capture and finishing, I translate high-level concepts into high-performing content that drives significant gains in followers and organic engagement.
Education
Universidad Casa Grande
Bachelor's degree, Audiovisual Communication and Multimedia
2009 — 2014
Skills
- Art Direction
- Visual Communication
- Animation
- Graphic Design
- Social Media Communications
- Photoshop
- Copywriting
- Post Production
- Community Management
- After Effects
- Premiere
- Illustrator
- Keyframe Animation
- Digital Media
- Photography
- Digital Photography
- Teamwork
- Storyboarding
- Audio-Visual Production
- Visual Arts
- Film Production
- Media Communications
- Social Media
- Social Media Marketing
- Social Media Advertising
- Advertising
- Online Advertising
- Adobe Photoshop
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