Mario Rosario
Marketing Research Intern @Okta
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WORK HISTORY
Marketing Research Intern @Okta
Conducted strategic research across 50+ sources on farm ownership, retirement trends, and succession planning, producing 10+ insight briefs informed ASA’s marketing and wealth management outreach.• Built a lead database of 100+ high-potential farm families by analyzing estate tools, tax policy, and rural demographics, boosting precision of ASA’s client targeting.• Collaborated with a Practice Manager in weekly strategy sessions to refine deliverables, contributing to two internal reports refined client communications and outreach planning.• Created four competitive briefs on farm succession advisors using Excel and mapping tools, identifying three under-targeted markets and clarifying ASA’s positioning in wealth management services.
EDUCATION
Michigan State University - Eli Broad College of Business
Bachelor's degree, Marketing
ABOUT MARIO ROSARIO
Driven by purpose. Grounded in creativity. Focused on impact. I am a Marketing…
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