Marina Verkhotina

Co-founder & Director of Sales @Eterrea

Rome, IT
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Feb 2025 — Present

Co-founder & Director of Sales @Eterrea

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Rome, IT

WHAT WE DO - ETERREAWe turn complex, fragmented client desires into a clear, structured and personalized itinerary in under 5 minutes.When a request arrives vague, emotional or contradictory,ETERREA creates an intelligent first preview of the itinerary - complete with logic, structure, and a personalized video - before the agent has to invest hours of manual work.This first preview is not a final product.It is a smart, well-reasoned foundation that allows the agent to move forward with clarity and confidence.After this initial step, human expertise becomes central.A Travel Curator personally steps in to- refine and enrich the itinerary- add cultural depth and coherence- ensure premium positioning and real-world feasibilityThe result is a final itinerary that is not only personalized, but thought through, balanced and aligned with the client’s true intent.All communication, updates, and refinements happen through one single live link.No endless e-mail threads.No multiple PDF attachments.No version confusion.The agent always has access to the latest, final version, fully updated and ready to share with the client.ETERREA does not replace travel advisors.It removes friction at the most critical stage of the process and supports better decision-making.This is not automation for automation’s sake.This is a human-in-the-loop premium model, where technology accelerates clarity, and human expertise defines quality.

EDUCATION

1994 — 2000

Herzen State Pedagogical University of Russia

Master's degree, Phylology, English & German languages

2019 — 2020

Cornell University

Master's degree, Revenue Management (13.2 CEUs)

2009 — 2010

Lomonosov Moscow State University (MSU)

Bachelor's degree, Economics & Management

1994 — 1998

Herzen State Pedagogical University of Russia

Bachelor's degree, Education

SKILLS

Hospitality IndustryRevenue AnalysisMarketingB2b MarketingBudgetsTime ManagementHospitality ManagementLeisureOffice AdministrationSalesHotelsLogisticsManagementRecords ManagementResortsImport ExportHotel ManagementSupply ChainMajor Account DevelopmentSales PresentationsHotel BookingProtocolNew Markets DevelopmentSales OperationsIncentivesRooms DivisionTourismBranding InitiativesCompetitive AnalysisContract NegotiationStart-UpsBudgetingHospitalityYield ManagementEvent Management

ABOUT MARINA VERKHOTINA

I work with premium travel agencies and advisors who handle high-expectation clients and don’t have time for uncertainty. I manage complex, high-profile travel requests end-to-end, transforming fragmented ideas and emotional briefs into structured, coherent itineraries that advisors can confidently sell.I am the Co-founder of ETERREA, a strategic travel intelligence tool designed for premium agencies.ETERREA allows advisors to move from a complex client request to an intelligent draft itinerary in minutes (not hours!) while keeping full control and authorship.Technology accelerates the process.Human expertise defines quality.I work with:– premium & upper-premium travel agencies– independent advisors handling high-touch requests– complex, non-standard itineraries where reputation mattersIf you value clarity, speed, and accountability in premium travel design, we should talk: m••••••••@eterrea.com.

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Marina Verkhotina — Co-founder & Director of Sales at Eterrea in Rome, IT | Unifers