Mia Galle

About Mia Galle

Financial Services and payment integrations marketing expert, collaborative and motivational leader, creative thinker and ideas generator!A well-travelled, innovative, analytical and action-oriented marketing strategist, enjoying the challenge of something unfamiliar in every new role. 22+ years of diverse Marketing experience in: Partner marketing strategy development, go-to-market (GTM) planning, demand generation strategy, program and campaign management, data-driven decision making, performance analytics/metrics and ROI optimization, omni-channel marketing, communications, sales enablement, content strategy and development, event planning and execution, campaign development, marketing automation, digital and social marketing, stakeholder management, strategic planning and execution, marketing technology (MarTech) platforms, channel marketing dynamics, technology alliances, marketing operation, B2B SaaS technology marketing, channel partner ecosystem (VARs, ISVs, MSPs) understanding, and experience.~ You name it, I\'ve done it. I possess the ability to successfully analyze and identify weaknesses and potential opportunities, while developing innovative and cost-effective solutions. I\'m a creative and outside of the box thinker who challenges the status quo.Extensive experience in- Creation and Execution of Marketing Vision and Strategies for B2B and B2C- Complete funnel Marketing Campaign Management- New Product Launches and Product Life-cycle analysis/management- Developing and implementing Digital marketing strategies- Marketing Communications Management- Channel & Partner Marketing Management- Loyalty Program implementation and management - Event Project Management (Trade Shows, Conferences, Product Launches.etc)- Building comprehensive data analytics framework and marketing campaign tracking - Budget and Staff Management (leadership expert)

Experience

1. Vice President - Head of Mps Digital Platforms and Enablement

   U.S. Bank

   Feb 2026 — Present

   Executive leader driving scalable, data‑driven marketing through ownership of digital platforms, marketing operations, analytics, and paid media across all owned and paid channels- Accountable for marketing performance measurement, attribution, and executive reporting; partner closely with Sales, Product, Finance, internal and external stakeholders to align pipeline, revenue, and ROI- Lead marketing operations, data governance, ensuring funnel integrity, data quality, privacy adherence, and operational scalability- Own integrated media strategy and agency ecosystem, overseeing cross‑channel activation, test‑and‑learn frameworks, and incrementality insights to optimize investment and growth

Education

• Australian Direct Marketing Association

  Certificate, Direct Marketing

  2005 — 2005

• Tara Anglican School for Girls'

  High School Diploma, High School Certificate

  1997

• DePaul University

  Professional Business Writing Certificate

  2014

• Western Sydney University

  Bachelor of Business and Commerce, Marketing and Management Major

  2004

• MarketingProfs University

  Certificate, Digital Marketing

  2016 — 2016

• Baulkham Hills TAFE College

  Diploma, Business Studies (Major in Marketing)

  2003

• The Academy

  Frontline Management Certificate IV, Management

  2011

Skills

• Direct Marketing
• Retail
• Powerpoint
• Microsoft Excel
• B2b Marketing
• Microsoft Word
• Outlook
• Dreamweaver
• Marketing
• Crm
• Publishing
• Email Marketing
• Marketing Strategy
• Digital Marketing
• Marketing Communications
• SEO
• Online Advertising
• Social Media
• Marketing Management
• Business Strategy
• Market Planning
• Product Development
• Budgets
• Business Planning
• Management
• Trade Shows
• Strategic Planning
• Sales
• New Business Development
• Product Launch
• Business Development
• Sales Operations
• Project Management
• Market Research
• Product Marketing
• Advertising
• B2b
• E-Commerce
• Strategy
• Salesforce.com