Mariia Stetsenko
Beauty Category Manager - Germany & Pan Eu Driving Sales, Margin & Category Growth @JD.COM
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WORK HISTORY
Beauty Category Manager - Germany & Pan Eu Driving Sales, Margin & Category Growth @JD.COM
Düsseldorf, DE
Lead the Beauty category in Germany SKUs across all subcategories) and managing sales, profitability, assortment strategy, and online performance.Drive category growth by optimizing and expanding the assortment, negotiating with major beauty brands and European suppliers, and implementing promotional strategies that enhance sales and margin.Collaborate with Pan‑EU teams to share best practices, align strategies, and ensure consistent category performance across Europe.Work closely with R&D teams in Europe and China to improve UX/UI of the Beauty category, enhancing the customer journey and accelerating purchase.
EDUCATION
National Technical University of Ukraine 'Kyiv Polytechnic Institute'
Master's degree, Business Administration and Management, General
ABOUT MARIIA STETSENKO
Beauty leader with 13 years of marketing and e-commerce experience, driving growth and innovation in the Beauty category. I started in marketing, spending 7 years launching products, studying consumers, trends, and the market. For the past 6 years, I have focused on e-commerce, and last year started a new role at Joybuy, reshaping my experience from the world’s number-one beauty company into a new professional challenge - building a European-scale e-commerce marketplace.
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