Marie Lees
Contracted Associate Director @Influential Agency
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WORK HISTORY
Contracted Associate Director @Influential Agency
I have collaborated with Influential since 2021 in the capacity of a contracted Associate Director. My remit includes supporting the Merlin team on the Madame Tussauds Blackpool and The Blackpool Tower Dungeon brands. My responsibilities include identifying and reacting to any newsjacking opportunities, developing and implementing creative ideas to secure media coverage, raising awareness of the brands and driving visitors.
EDUCATION
University of Sunderland
2.1, Media Studies with Marketing
St John Fisher High School
GCSE, A-Level Biology, Business Study, English Language
ABOUT MARIE LEES
I believe in PR. Yet, I hate promoting myself. But as an independent PR consultant that must change, starting here. 1) I have delivered PR campaigns for household names and smaller brands - The National Lottery, Virgin Media, Recycle Now, Nestle, easyJet, Cooperative Energy, NHS, Hawes & Curtis, Morrisons Supermarket, M&S, Portmeirion Group, Hull College, Moorhouse’s Brewery, Wax Lyrical, Beerwulf and Jones Bootmaker. 2) PR is my vocation - it has been ever since I discovered a PR degree in one of my sister’s university prospectuses 22 years ago. But my PR love affair truly began whilst I was temporarily working (during the summer holidays) as a laboratory assistant at Kalon (now PPG Architectural Coatings UK & Ireland) and after finishing my 6am - 2pm shift, I undertook work experience in the marketing department from 2pm to 5pm. It was a long day for a student but it cemented my career ambition - even stuffing thousands of envelopes didn’t turn me off! 3) My greatest love (after my children and husband) is media relations - front page of The Sun for children’s charity, Scotty’s Little Soldiers was a particular highlight as a family, unaware of the charity made contact for support. 4) I’m incredibly passionate about PR and the positive difference it makes for organisations. My job, in a nutshell, is to collaborate with clients to raise awareness, engage and build trust amongst target audiences. I will help people fall in love with your brand. 5) Throughout my career I’ve had the privilege of collaborating with a number of charities. Notably, Children’s Heart Surgery Fund - my family personally benefited from the charity as my son was born with a congenital heart defect - it was good to apply my professional experience to support a charity close to my heart. I find it incredibly fulfilling to support charitable organisations. Specialities include: developing tailored, results-driven, integrated public relations and communications strategies; media relations, writing press releases and content including key messages, brand guidelines, award entries, blogs and case studies; social media content calendars and posts, managing press conferences, photocalls and events; influencer outreach; reputation management; and reporting. Sector experience includes: retail, charity, home & interiors, education, drinks, health and beauty, environment and energy. Contact email - m••••@marieleespr.com
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