Marie Hoffman
Marketing @ Reality Defender || Global Marketing Leader
- Role
- Head of Marketing at Reality Defender
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Marie Hoffman
With over 16 years of GTM and marketing experience, I design and implement global Go-To-Market strategies and campaigns for B2B SaaS products that touch all stages of the revenue bowtie. By working closely with sales, product and end-customers, I uncover and test scenarios that improve conversion and customer loyalty. I enjoy exploring new digital solutions and have led teams and built strategies that drive collaboration and allignment across marketing, sales, product, channel, and customer success.I am passionate about shaping engaging experiences for diverse regions and personas. Over the course of my career, I have worked with startups and global MNCs covering APAC (APJ), EMEA and NAM and lived in Singapore, Dubai and the US.
Experience
Head of Marketing
Jul 2024 — Present · New York, NY, US
Education
Allegheny College
B.A, International Studies and German
Skills
- B2b Marketing
- Leadership
- Volunteering
- Financial Analysis
- Project Tracking
- Rfp Drafting
- International Relations
- Formatting Documents
- Company Newsletters
- Marketing
- Public Speaking
- Competitive Analysis
- Digital Marketing
- Creative Direction
- Outstanding People Skills
- Press Releases
- Customer Support
- Research
- Social Media Outreach
- Campaign Plans
- Blogging
- Lead Generation
- Vendor Management
- Website Updating
- Advertising
- Website Development
- Social Media
- Microsoft Office
- Recruiting Employees
- Data Analysis
- Search Engine Ranking
- Internal Communications
- Proofreading
- Creative Solutions
- Google Adwords
- Web Analytics
- Corporate Branding
- Google Analytics
- Salesforce.com Administration
- Social Media Marketing
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