Marie Lequime
Business Director @BETC FULLSIX
Signup · Get unlimited contacts
WORK HISTORY
Business Director @BETC FULLSIX
Paris, FR
EDUCATION
ESAI
Master I Doing Business in China, Management/Finance/Culture
ESSCA
Master II Webmarketing, Gestion, Finance, Marketing, Management
SKILLS
ABOUT MARIE LEQUIME
Global account lead for beautiful brands such as La Roche-Posay (l’Oreal) and Activia (Danone). Formerly CANAL+, Air France, Michelin… I lead and oversee brand strategy, activations, 360° global campaigns and full digital ecosystem. Working for over 11 years at BETC/BETC Fullsix where I am also involved in agency life (AI consulting, hackathons, BETC Academy…)J\'accompagne en tant que Business Director les marques La Roche Posay, Danone/Activia (hier CANAL+, AirFrance et Michelin) sur leurs stratégies globales de communication (marque, campagnes, digital, on & offline) et sur l\'ensemble de leurs points de contact. Je travaille depuis 10 ans chez BETC/BETC Fullsix, où je m\'investis aussi dans des projets internes (studio IA, hackathon, BETC Academy).
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.