Marie Eimann

Art Director Branding, Strategy & Content Creation @KIABI

Paris, FR

Expertise & Skills:Branding & Brand Identity→ Design and development of complete visual identities (logos, graphic guidelines, brand manuals).→ Creation of illustrations and distinctive graphic elements.→ Branding specifically tailored for digital content (YouTube, Instagram, TikTok).Creative Concepts & Art Direction→ Development of 360° creative concepts (print, digital, social media) and strategic recommendations.→ Art direction for large-scale brand campaigns.→ Creation of visual storytelling and cohesive brand universes across all media.Content Creation & Production→ Design and production of photo shoots, videos, and digital content.→ Shoot direction (photographers, production companies, on-set coordination).→ Development of concept notes, scripts, and creative concepts for strategic content and brand key moments.→ Storyboard creation and oversight of audiovisual production (shooting, editing, post-production).→ Production of engaging short-form content: reels, teasers, video capsules.Social Media & Digital Campaigns→ Definition and execution of visual strategies across all social media platforms.→ Production of engaging content (posts, reels, stories, sponsored content).→ Design and execution of Paid Social campaigns and sponsored ads.→ Performance tracking and creative optimization of campaigns.→ Creative briefs and collaboration with content creators/influencers.Creative Leadership & Project Management→ Management of creative teams, implementation of workflows, and production oversight.→ Coordination with multiple external partners (photographers, motion designers, production companies, videographers).→ End-to-end project management: briefs, follow-ups, creative feedback, and final approvalsClients & Collaborations: agencies, brands, startups, content creators, and YouTubers.References: Kiabi, Dossier, Kitchoun, Whole Earth, Tempora, Kitchoun, Ondo, Modeo, Bastille, Bill Up.