Maricruz Merlo
Senior Project Manager @National Geographic
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WORK HISTORY
Senior Project Manager @National Geographic
EDUCATION
Universidad Tecnológica Centroamericana
Bachelor's degree, Mass Communications and Advertising
ABOUT MARICRUZ MERLO
Emmy-winning Senior Project Manager at National Geographic (Disney Entertainment Television) with 18 years of experience specializing in the strategic planning and execution of creative marketing campaigns. Demonstrates expertise in delivering results across digital, print, social, video, radio, and out-of-home (OOH) platforms, consistently thriving in deadline-driven environments.Key Strengths• Proven ability to manage multiple projects simultaneously with a high degree of responsibility and professionalism.• Exceptional performance under tight deadlines while maintaining projects within budget.Areas of Expertise• Strategy, development, and process planning of integrated creative marketing campaigns.• Brand identity management and development.• Creative operations oversight.• Campaign budget management.• Production management for Print, Audio/Visual (AV), and Social campaigns.• Hands-on experience producing marketing promotional shoots.• Translation and interpretation skills in English, Spanish, and Italian.
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