Maria Watson
Senior Web Designer (Ux Ui) @Rejuvenation
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WORK HISTORY
Senior Web Designer (Ux Ui) @Rejuvenation
Portland, OR, US
Developed and maintained eCommerce design systems for Williams-Sonoma Inc.\'s top emerging brand, driving over $250 million in brand revenue and contributing to the company\'s overall $7.7 billion revenue. Led and managed a team of designers, bringing marketing campaigns and merchandising initiatives to life with 50% conversion participation. Enhanced user experience improvements for checkout and cart, designed monthly homepages, omnichannel promotional treatments, quarterly lookbooks, project guides, landing page experiences and site content.Key Accomplishments- Designed over 25 pages of project content, collaborating with executive leadership, merchandisers, marketers, and developers to create a wealth of resources establishing Rejuvenation as a leading authority in the home project space- Maintained monthly homepage redesigns capturing business priorities and customer mindset- Created quarterly lookbooks, driving over $1M in annual revenue participation- Drove over $5 million of conversion participation with comprehensive project guides that support customer confidence with renovations and home projects- Designed omnichannel creative for a $100k product collaboration launch. Integrated Rejuvenationbranding with New Darlings style, building a landing page and sweepstakes, with style guidelinescascading to retail, social and email.
EDUCATION
University of Oregon
UX/UI Design Certificate Program, Web Page, Digital/Multimedia and Information Resources Design
Creighton University
Bachelor’s Degree, Graphic Design & Journalism: Public Relations
SKILLS
ABOUT MARIA WATSON
Web Designer specializing in User Experience (UX) and User Interface (UI) design. Analyzes and iterates systemic solutions, leveraging over a decade of experience in graphic design and 5 years in education and workforce development. Proven experience working with high-impact organizations, including a Global Fortune 500 company, a Fortune 500 company, the largest franchised yoga brand worldwide, international entities, government programs, startups, educational institutions, and nonprofits, driving impactful solutions across industries. Wielding a UX/UI certificate, and degrees in Graphic Design and Journalism: Public Relations. Skilled in Figma, Adobe XD/Ai/AEM/Id/Pr/Ps/etc, InVision, HTML, CSS, Javascript, jQuery, Webflow, Wix, Wordpress, Squarespace, AirTable, Canva, Miro, Trello and more.Optimizes user flow, solving for both user and stakeholder pain points. Creates streamlined multimedia user experiences, analyzing and iterating systemic solutions with an eye for visual design and attention to equity and cultural competency. Works tirelessly with developers leveraging coding knowledge to build pixel-perfect projects.Projects include end-to-end products with innovative and functional interfaces, integrating user experience methodology, design theory, multimedia production, and social work principles. Outcomes increase usability, inclusivity, and accessibility, encapsulating user and stakeholder wants and needs.
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