Marianne S. Richards

About Marianne S. Richards

Businesses waste a lot of money on marketing that doesn\'t sell. I help companies grow with a marketing strategy and brand message that attract customers and increase sales. I deliver a superior return on your investment with over 20+ years in sales and marketing.Specialties: Start-ups, Small to Large Businesses, Entrepreneurs, & Women-Owned BusinessesYour Results:*Attract your ideal client by speaking to their needs*Effectively communicate your value proposition to customers*Train your team to communicate your message clearly*Increase conversions with a clear, compelling brand message*Convert shoppers to buyers with a powerful website that sells 24/7How You Get Results-Results-driven consultant trained and certified for 5 years utilizing the StoryBrand Framework-Marketing Strategy includes target market, customer profile, messaging, campaigns and activities, executable monthly plan, with goals and tracking-Brand Message Playbook based on your ideal client, with messaging to use in all your marketing collateral-Clear, compelling website that converts-Sales Funnels: Email nurturing and sales campaigns that build trust & convert customersIf you\'re frustrated with your marketing performance, let\'s talk. It\'s easy to get started:1. Schedule a 30-minute Discovery Call at https://contactmarianne.as.me/schedule.php 2. Together we\'ll create a marketing strategy with a clear, compelling message to use in your marketing collateral, including your website.3. Use your new message and watch your sales skyrocketFor more information, visit MarianneRichards.com

Experience

1. EVP, Sales and Marketing

   Pinnacle Consulting Services

   Jan 2018 — Present

   We help clients drive sales and revenue growth through process improvement and effective sales and marketing strategies with clear, compelling brand messaging. To grow a business, you need a sales funnel: a one-liner, website, lead generator, and email sequence. Companies without a sales funnel have struggled during the Covid-19 crisis, while companies with one have been able to stay connected with their customers, pivot their message, survive, and even thrive. We help create sales funnels that help businesses connect with customers, increase sales and grow their business.

Education

• StoryBrand

  StoryBrand Certified Marketing Guide

  2018 — 2023

• University of Southern California

  Business

• Michigan State University

  B.A.

Skills

• Integrated Marketing
• Goal Oriented
• Management
• Team Building
• B2b
• Outsourcing
• Competitive Analysis
• Start-Ups
• Program Management
• Strategy
• E-Commerce
• Account Management
• Sales
• Business Process Improvement
• Purchasing
• Critical Thinking
• Leadership
• Marketing
• Strategic Planning
• P&L Management
• Cross-Functional Team Leadership
• Social Media Marketing
• Social Media
• Training
• Market Research
• Public Relations
• Sales Process
• Crm