Marianna Brady
Director of Social Media, Yahoo News
- Role
- Director of Social Media at Yahoo News
- Location
- Washington, WA, US
- LinkedIn followers
- 500 followers
About Marianna Brady
Marianna has a demonstrated history of storytelling for diverse audiences on digital and social media. She thrives in a fast-paced breaking news environment and drives her team to use data to inform commissioning.She can simultaneously copy edit a breaking news story while never losing sight of the bigger picture. She has a proven history of anticipating what the audience needs through social listening on the latest platforms (then, Snapchat - now, TikTok) and knows how to turn Google trends into a searchable, simple explainer.Marianna is a high-energy leader committed to producing powerful journalism and reaching new audiences, and finds joy in fostering team comraderie and mentoring other journalists. As an adjunct professor at Medill’s DC bureau, she uses her classroom to incubate ideas and share knowledge of how to best use social media for journalism – learning as much from her students as they do from her. Marianna is committed to making newsrooms more diverse - in every sense of the word.She pushes boundaries with storytelling - piloting the BBC\'s first Instagram Lives during the 2020 election to its then 12 million followers and working with Snap, Inc. to produce the first Snapchat stories from the summit of Mt. Everest and the South Pole. Marianna is one of the creators of the award-winning news show Cut Through the Noise, which aired weekly on Facebook for three years to the BBC\'s 51 million followers. She served as an on-air reporter - tackling complicated subjects like transgender inclusion in women\'s sports and having children despite climate change - and moved into a Senior Producer role the following year. The BBC\'s 2020 election explainers - which she provided a voiceover for - were nominated for several awards.
Experience
Director of Social Media
Apr 2024 — Present
Education
Tulane University
Bachelor of Arts (B.A.)
Northwestern University
MSJ
Skills
- Fundraising
- Nonprofits
- Research
- Editing
- Event Planning
- Public Speaking
- Student Activism
- Social Media
- Microsoft Word
- Customer Service
- Microsoft Excel
- Powerpoint
- Leadership
- Microsoft Office
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