Marian Mullen
Lead Social Media Strategist @Navy Federal Credit Union
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WORK HISTORY
Lead Social Media Strategist @Navy Federal Credit Union
Responsible for the strategy and execution of talent acquisition marketing and employer brand on social media, expanding beyond LinkedIn to include Facebook, Instagram, Twitter, TikTok, and YouTube-Collaborates with social media and creative teams to strategize and produce organic and paid social media content on Facebook, Instagram, Twitter, LinkedIn, and YouTube-Leads social media strategy for tentpole campaigns such as Military Appreciation Month and Veterans and Military Families Month-Manages strategy and execution of paid advertisements on social media channels for strategic hiring initiatives-As the Marketing Lead for Diversity, Inclusion & Belonging, responsible for strategizing and executing content for observances and celebrations-Frequently presents to senior leadership on the progress of talent acquisition and employer brand campaigns-Leads strategy, growth and management of Navy Federal\'s employee advocacy program-Manages strategy and execution of Talent Acquisition collateral for hiring initiatives including print, digital and video assets
EDUCATION
University of South Carolina-Columbia
Bachelor's degree
ABOUT MARIAN MULLEN
At the end of the day, my job is to show the world how great it is to work at Navy Federal Credit Union. From sharing employee stories, celebrating our diverse workforce, and training employees on becoming thought leaders online, I aim to be a master storyteller, mentor, advocate, and teacher.Oh, and I’m driven, creative thinker that thrives in a fast-paced and dynamic environment.
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